Stay focused on families. We'll handle the marketing.
First and foremost, your family-owned funeral home and crematory cares for your clients. We know that is more important than the constant need to market your services. With decades of working in the industry, we understand. Your time is precious. So, go ahead - put your work first. Leave the nuances of communication and ever-changing digital media to FAC Marketing. We'll make sure families can find you and choose you with confidence.
Industry average: 25%-45%
Communicate, connect & grow.
With all the things you oversee as a funeral director in a small, independent funeral home or crematory, you don't need to be a marketing manager, too. FAC Marketing is a call away, ready to provide personalized service and results-oriented recommendations when and where you need them. So, connect to your audience, get found, and fill seminar seats with a range of à la carte services, from content creation to community involvement programs.
Content Creation & Curation
Connect to your audience with consistent, empathetic content that reflects your brand and resonates with local families.
Google Business & Digital Essentials
Get found by the families searching for you. From SEO and AEO to Google Business Profile setup and analytics - we handle it all.
Community Event Marketing
Fill seats at preplanning seminars, educational programs, and community events with targeted promotion that reaches the right local families.
Why independent funeral homes should outsource their marketing.
Competition is high and the pressure is on to compete with corporate organizations. But communicating regularly with your audiences takes time, and family-owned funeral homes are usually short on staff and marketing expertise.
With more than 30 years serving funeral homes across the U.S., we have seen the shifts in the industry and in funeral home marketing. Our clients believe in our work to provide them with marketing messaging that is:
Getting started is simple. Let's talk.
FAC Marketing can save you time and do the marketing that matters most. Let's chat and get a plan together for your funeral home.
Talk
In a free initial call, let's work together to review what's working, what doesn't work, and what matters most right now for your funeral home.
Decide
We'll make a practical recommendation based on your needs, resources, and goals - no pressure, no packages you don't need.
Relax
FAC Marketing handles the writing, planning, design, and execution - keeping you informed along the way while you focus on families.
Trusted by independent funeral homes across the country.
Questions we hear from funeral homes before getting started.
Yes. Funeral service is the only industry we serve. Our greatest successes include small, family-owned funeral homes that don't have the capacity to keep up with their website, SEO/AEO, social media, emails, seminars, educational programs, community involvement, preplanning, and so on.
No. Our role is to reduce your workload, not add to it. We may require approvals, information, and photos to be provided by your staff, but we take care of the rest. We don't want to be a burden - we want to be a relief.
That is exactly the gap we fill. Rather than pushing services and products with a constant sales pitch, we use a calm, respectful approach that leans into building trust and demonstrating that you care. Our messaging reflects your brand and connects with your local audience as it supports the way you do business. Our specialty is to deliver caring, consistent, and aligned messaging to support family-owned funeral homes.
That's common and completely fine. We can help you target your efforts and budget starting with our initial call. Book your complimentary call to find out what our experts recommend for your specific situation.
Why independent funeral homes should outsource their marketing.
Competition is high and the pressure is on to compete with corporate organizations. But communicating regularly with your audiences takes time, and family-owned funeral homes are usually short on staff and marketing expertise.
With more than 30 years serving funeral homes across the U.S., we have seen the shifts in the industry and in funeral home marketing. Our clients believe in our work to provide them with marketing messaging that is: